By admin
A recent survey highlights the problems that come directly from the company, particularly its customer service. Consider the case of Verint. Ipsos-MORI surveyed a sample of 7,000 consumers in 6 different countries (United States, United Kingdom, France, Poland, Germany, Russia) to measure their satisfaction with the service ‘they received. While 34% of clients say they wait too long on the telephone, 48% still have a positive opinion.
While some companies are deeply concerned about customer service, as it is a source of frustration, others see it as an opportunity to boost sales. This is a good time to offer other products or services if the customer is really satisfied with the product. service. Today, the service is a marketing tool, so do not neglect it because loyalty is a process that takes place over time and which necessarily passes through the stage of customer service.
